Increasing your daily send quota or maximum send rate

If you're sending high-quality emails, you'll find that Amazon automatically increases your send limits before you approach them.

If however, the system hasn't automatically increased your limits, open a SES Sending Limits Increase case and fill out the form:

  • Mail type

Select Marketing.

  • Website URL

Provide a link to your website. This is not required but increases the likelihood of your request being accepted.

  • Describe how you will only send to recipients who have specifically requested your mail

Explain how you plan to manage your recipients' opt-in and opt-out preferences.

  • Describe the process that you will follow when you receive bounce and complaint notifications

If you are going to use EmailOctopus – those will be automatically removed from your account.

  • My email-sending complies with the AWS Service Terms and AWS Acceptable Use Policy (AUP)

Read both documents, and only select Yes if your emails comply.

  • Region

This defines where in the world your emails are sent from. We recommend selecting Europe (Ireland) for the best performance, but any value is fine. It's not related to your location.

  • Limit

Select Desired Daily Send Quota.

  • Use Case Description

Describe the types of emails you are sending and how this fits into your business. The more information you can provide here the better, as Amazon wish to confirm you're sending high-quality emails to recipients who want and expect it.

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