How to create a list

A list is a collection of email addresses that have opted in to receiving your emails. This may include, for example, your customers or any contact who has subscribed to receive your content.

We're updating our dashboard, and new users may notice that their interface looks different. If you signed up for an EmailOctopus account after June 9th, please scroll to the bottom to see new instructions.

To create your list, start from the Dashboard and go to Lists section. There you can click the "Create list" button to start setting up your list.

If this is your first list, you will also see the button to create it directly on the Dashboard. This is important because without any list you won't be able to start creating your campaigns.

Name your list in such a way that you can easily identify which subscribers are on it (for example old customers, new customers, etc.)

Remember that your list does not have to be very detailed, you can easily use segmentation later. You can read more about segmentation here.

Within the list set up screen, you have two options for adding contacts: adding a single contact manually or importing a file. You can use them there or add your contacts later. 

In case you are just starting your adventure with EmailOctopus and do not have contacts or have not imported them yet, but would like to start designing your campaign, you can add your own email address to your list as a subscriber.


Instructions for accounts created after June 9th


When you sign in to your new account, you will already have an empty list available under the "Contacts" tab, so you can start adding contacts there.

In most cases, there is no need to create additional lists. This introduces a lot of complexity to the setup, so we don't recommend it for most users.

If you'd like to create more lists, click on your profile in the upper right corner and then go to "Account settings."


Next, click on the 'Account settings' tab and navigate to the "Manage lists" option:


On this screen, you can manage your mailing lists. There's also a button to create a new one.

When you create a new list, you'll be asked if you want to add any contacts to it right away. Choose your answer, and then click "Create."

After you create another list, you will see new options in the Contact tab – a dropdown menu where you can switch between the lists, and a link to the 'Manage lists' screen.

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