How does EmailOctopus' pricing work

EmailOctopus charges based on the number of subscribed contacts in your account; you’ll only ever pay for what you store. When you initially sign up for a paid subscription, choose the maximum number of subscribers you require and you will be charged according to the tier you pick.


Upgrades happen automatically based on your list size. So, if your list grows beyond your current subscription tier we'll immediately move you up to the next available tier. At the same time, we'll also charge the pro-rated price difference. If you'd like to have more than 500,000 contacts, contact our support team.

If you've exhausted the sending limit for your tier and need to send more emails, contact our support team.


Downgrades are automatic too. If your total number of subscribers falls, then at the start of your next billing period we'll move you to the most appropriate lower tier and adjust your monthly costs.

For further information on your pricing and to estimate future costs, head to our pricing section.

We only count your subscribed contacts. Contacts who have unsubscribed or have been removed due to a bounce do not count towards your subscriber total.

Still need help? Contact Us Contact Us