We offer inline forms and pop-ups that you can host on your own website, for which we provide you with the code. 

You can create one by going to the Lists section, choosing your list, and then selecting the "Landing pages and forms" tab. There, click on the Forms element and you'll see this screen:

Start by selecting your format: you can create an inline form, displayed permanently on your webpage or a pop-up form, displayed upon a trigger, such as time spent on your page, percentage of page scrolled, or intention to exit the page.

Once you've picked your preferred format, select a template and click Save & next.

Additional fields

You can drag and drop fields into your form – First Name and Last Name are the default ones, but you can create other custom fields to include here (see Adding New Fields). 

If you would like to edit the field itself, click on it once it's been placed on your form.

Using the menu on the left-hand side you can decide whether the field will be regular or hidden (hidden fields allow you to segment your subscribers without them having to submit that data – for example, everybody signing up through a form published on your front page could have a field "form main page" assigned to them). 

If you tick the box to make it a required field, your subscriber will need to fill it out before submitting the form.

You can also edit the label and placeholder for each of the fields.

Edit the design

To design your embedded form, you can drag and drop elements into the template and move them around. 

If you click on the Style section you can choose the default colours and fonts for your form.

Settings tab

You can edit the success message or redirect your subscribers to a different page after submitting the form by placing the URL in the Settings tab under the Redirect URL.

You can also add a consent checkbox and Google reCAPTCHA to your form.

If you're designing a pop-up form, you'll also see the Display options here. You can choose when your form should pop up on a user's screen, which devices it should be shown on, and how often the visitor should see it.

Adding the form to your website

After you have designed the form as per your needs, select the </> Add to your website link. This will generate a pop-up containing the code to this sign-up form. Select the Copy to clipboard option to copy the code, and add it to the HTML code of the website where you want the form to appear. 

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